AI-generatedConcept brand
Dewlab serum: the price shock
Dewlab · Hook test
AI-generated
AI-generatedConcept brand
Dewlab
Dewlab serum: before coffee
A brand we invented to show what a full creative batch looks like.
- Format
- Hook test
- Aspect ratio
- 9:16
- Sector
- Skincare
The brief
Launch a £24 vitamin C serum to women 25 to 40 on Meta.
Hooks tested
- “Before I even make coffee”
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